Today, staying relevant is an issue affecting all industries. But as insurance undergoes a complete digital transformation and InsurTech becomes a standard rather than innovation, insurers are increasingly feeling pressure to perform above and beyond expectations. Insurers need to achieve profitable growth and compete in a changing market, but customers also have needs that must be met. By prioritizing strategies best suited to your business and customers, you’ll be better positioned to face the future with unwavering confidence.
This year’s sessions center on issues and challenges your business faces now and how they may change as we look to the future. General sessions will focus on innovative approaches to strategy, analytics and technology, and you’ll also be able to choose breakout sessions that cater specifically to your interests and business focus.
Ellen Carney is a principal analyst serving insurance eBusiness & Channel Strategy professionals. Her research focuses on the eBusiness strategies, technologies, adoption trends, and best practices of property & casualty, life, and group insurers and their distribution partners globally. She works with insurance clients to understand how consumers and businesses use digital services to research and purchase insurance products, and the best practices of insurers for servicing and supporting customers and agents across digital channels.
Carney has worked in various aspects of technology businesses for nearly 30 years.
Mark Doman is an industry veteran with decades of experience as a user and provider of information and analytic solutions. In 1996, he helped start and grow the RiskWise and PeopleWise businesses. RiskWise provided a broad and innovative set of marketing, fraud prevention and risk management solutions, and PeopleWise provided pre-employment screening solutions. Both were acquired by LexisNexis in 2000 and Doman held senior leadership roles there until 2004 when he joined eBureau.
At eBureau, Doman’s responsibilities were related to strategy, business development, strategic alliances, product, sales, and marketing. His experience gives him the keen ability to understand the market, customer needs and solutions that improve results. He joined TransUnion in 2017 through the company’s acquisition of eBureau and serves as Vice President within TransUnion’s Innovation Solutions Group. Doman graduated from the University of Notre Dame.
Mike Gulla is the Director of Underwriting at Hippo Insurance. Prior to Hippo, he was the second underwriting hire at Esurance’s homeowner’s division, where he helped grow the underwriting team to over 25 people and launched their homeowner’s product in 30 states. Before Esurance, he spent five years in various underwriting capacities at Nationwide Mutual Insurance, including High Value Homes, Personal Umbrella Coverage and Portfolio Management. Gulla holds a bachelor’s degree in political science and American politics from Troy University.
Brian Hemesath is the Managing Director of the Global Insurance Accelerator. Prior to the GIA, he founded and co-founded several small startup ventures. He had two small exits and plenty of failures—which is where he learned his most valuable lessons. One of his ventures called VolunteerLocal, is a company that helps events manage volunteers all over the world. He had exactly zero insurance experience before joining the GIA.
Mike Koscielny has more than 35 years of experience in the insurance industry and has served as Director of Underwriting at Florida Peninsula Insurance Company since February 2014. He was previously Assistant Vice President, Property & Casualty Underwriting at American Modern Insurance Group in Ohio, and Corporate Underwriting at MunichRe America in New Jersey.
Koscielny previously held many high profile positions across the industry, including Director of Regional Underwriting Operations at the Auto Club Insurance Association; Regional President of the Central Region at Kemper Insurance Personal Lines; and 20 years in various roles with SAFECO Insurance Company. He’s a licensed agent in the state of Florida who received his Chartered Property & Casualty Underwriter (CPCU) and Certified Insurance Counselor (CIC) designations. Additional designations include AINS, API, AIC and ARe. Koscielny received his bachelor’s degree from Northern Illinois University. He’s served on many councils, boards and associations.
William Pieroni is President and CEO of ACORD. Prior to his appointment in 2016, he served as Global COO of Marsh, responsible for the firm’s global operations. Before that, he was SVP in the Office of the Chairman at State Farm and Global CIO at Aon, with responsibility for operations across retail, wholesale and reinsurance brokerage. His extensive insurance and financial services background also includes GM of IBM’s insurance business, a partner at Accenture and consultant with McKinsey & Company. Pieroni earned a bachelor’s degree in accounting with University Honors & Distinction from the University of Illinois. He received an MBA with Highest Distinction, and was named a Baker Scholar from Harvard University School of Business Administration.
Arjan Schütte is the Founder and a Managing Partner of Core Innovation Capital, a leading venture capital fund investing in financial services companies empowering everyday Americans. He’s a sought-after consumer finance expert and passionate advocate for market-based financial inclusion. He blogs for Forbes and has been quoted in the Wall Street Journal, New York Times and The Economist, among others.
Schütte is a Senior Advisor to the Center for Financial Services Innovation, which he helped start in 2004. He also serves on the Consumer Financial Protection Bureau’s Consumer Advisory Board. A number of his investments have been successfully acquired, including AccountNow (by Green Dot), CircleLending (by Virgin Group), L2C (by TransUnion), RentBureau (by Experian), and TIO Networks (by PayPal). He is based in Los Angeles and San Francisco.
Patrick Schwerdtfeger is a business futurist specializing in technology trends, including artificial intelligence, FinTech, blockchain and social media. He’s lectured at renowned academic institutions and is a regular speaker for Bloomberg TV. He founded Trend Mastery Inc. and hosts the popular Strategic Business Insights video blog. He’s spoken about business trends, technology and digital marketing at hundreds of conferences across the globe.
Schwerdtfeger is the author the award-winning book Marketing Shortcuts for the Self-Employed. His other books include Keynote Mastery: The Personal Journey of a Professional Speaker, Webify Your Business: Internet Marketing Secrets for the Self-Employed, and Make Yourself Useful: Marketing in the 21st Century. He’s been featured by a host of premier publications, such as the New York Times, Reader’s Digest, CNN Money, Fortune, Bloomberg Businessweek, the Associated Press, MONEY Magazine and Forbes.
For more information on Patrick Schwerdtgefer, click here
Katherine Adams is responsible for the management and development of TransUnion’s insurance marketing solutions.
She joined TransUnion in 2012 as an analyst on the insurance operations team. In October 2014, she moved to insurance marketing product development. Prior to joining TransUnion, Adams worked for Kantar Retail, a marketing consulting firm. Adams received a bachelor’s degree in music from Kalamazoo College.
Christine Alexander leads the Insurance Strategy and Planning team, which focuses on four strategic objectives for the Insurance Vertical: sales enablement, thought leadership, concept validation and strategic planning. In this role, she’s also responsible for the Insurance Summit and Advisory Council.
Alexander joined TransUnion’s insurance product development team in 2014 and led the management and development of the DriverRiskSM solution suite. Prior to TransUnion, she worked for GEICO. Alexander graduated magna cum laude with her bachelor’s degree in business administration from Boston University.
Courtney Anderson is part of the insurance analytics team that builds both generic and custom analytical solutions. Her primary focus is on credit risk modeling for auto and homeowners markets.
Anderson joined TransUnion in 2010. She holds a master’s degree in mathematics and statistics from Loyola University Chicago.
Ella Brennan is an expert on the use of court record data in insurance risk and underwriting, and acts as the subject matter expert for TransUnion’s sales teams and carrier partners. She was part of the original core group at Drivers History, Inc., holding several positions there and playing a key role in its transformation into a nationally recognized data solution company. She worked closely with data acquisition, data management, sales and finance during her nearly seven years with the company.
Brennan came to Drivers History as a business professional with over 17 years of experience in a variety of fields, including sales, marketing, purchasing and finance for industry-leading companies, such as Dow Jones, McMaster-Carr and Rider College, where she also earned a degree in business administration.
Stothard Deal develops and executes TransUnion’s product strategy for the personal lines property and casualty markets. Prior to joining TransUnion, he spent 13 years in the insurance industry where he held various product management and development roles for Infinity Insurance, Nationwide Insurance, AIG and Superior Insurance.
Deal holds a bachelor's degree in business administration from Georgia Southern University and an MBA from the University of Georgia.
David Drotos leads product development for insurance marketing at TransUnion, creating unique data-driven solutions for digital, call center, lead generation and direct marketing. He also provides thought leadership for the insurance division and frequently speaks at industry events.
Prior to TransUnion, Drotos spent 20 years in the insurance and financial services industries at Direct General, The General, Progressive Insurance, Key Bank and New York Life, focused on developing leading online sales/service programs, digital marketing and lead generation. He holds a bachelor’s degree in music composition from Cleveland State University.
Geoff Hakel is responsible for overseeing the recent acquisitions of Drivers History, Inc. and Datalink Services, Inc., in addition to leading the strategy and planning functions for the vertical. He joined TransUnion in 1998 and has held several leadership positions within the Insurance group. He also served as Vice President in TransUnion’s Healthcare vertical and was instrumental in building an automated solution that helps healthcare organizations improve their revenue cycle processes. Prior to TransUnion, he worked for HealthAmerica, a division of Coventry Healthcare.
Hakel serves on the board of directors for the Connected Vehicle Trade Association. He received his bachelor’s degree in business administration and marketing from Bloomsburg University, and completed the Executive Development Program at Northwestern University’s Kellogg School of Management.
Michelle Jackson develops and executes TransUnion’s product strategy for the personal lines property market. She joined TransUnion’s insurance product development group in 2012 and led the development and management of the company’s property solution suite, including Property Risk Verification Platform. Prior to TransUnion, Jackson worked in various product management and pricing roles at Travelers Insurance and Nationwide Insurance, having responsibilities for standard auto and homeowners product lines. She holds a bachelor’s degree in mathematics and economics from Fairfield University.
Mark McElroy leads the strategic direction and sales of the insurance vertical with goals of underwriting more effectively, targeting qualified prospects, improving acquisition/retention efforts, and identifing and preventing fraudulent activity. He also contributes to the expansion of the practice through tactical development and implementation of insurance solutions across the globe.
Prior to TransUnion, McElroy spent more than 11 years at Balboa Insurance Group, a Bank of America company, as CEO, President and Chief Operating Officer overseeing all aspects of the P&C operation, including underwriting, claims, reinsurance, risk management and sales. He served as Senior Vice President, loan administration for Global Home Loans, a joint venture between Countrywide Financial Corporation and Barclays in London. He brings nearly 30 years of insurance and financial services experience to the organization. McElroy received a bachelor’s degree in economics from the University of Nebraska – Lincoln.
Terry McMahan joined TransUnion in 2017 as a Director of Product Development after spending 14 years as a Product Manager in private passenger auto and commercial auto insurance with AIG, Unitrin and Infinity Insurance. Since joining, he has led the development and support of TransUnion’s analytical products for property and casualty markets, including credit, alternative credit, vehicle history scoring and commercial products.
Originally from Kentucky, McMahan holds a bachelor's degree in mathematics from Centre College and an MBA from Emory’s Goizueta Business School.
Yuan Rao employs TransUnion’s data assets to develop credit-based and data-driven solutions to serve the insurance industry. He oversees the development and launch of a wide range of analytical products serving the personal lines, commercial and life insurance industries globally.
Prior to TransUnion, Rao managed the data science team at Esurance, where he oversaw cross-departmental data analytics involving marketing, sales, operations and claims organizations. Rao is a graduate of the University of International Business and Economics in Beijing and holds an MBA from Dartmouth College.
Jeff Reynolds sets and directs company product strategies in the U.S. and Canada and supports global product development. He’s focused on product innovation across the policy lifecycle and into adjacent insurance markets. He coordinates analytical work, provides input on regulatory matters and acts as a subject matter expert for TransUnion sales teams and partners.
Reynolds spent 16 years in various capacities of insurance pricing, product development, management and marketing for American Financial Group, Superior Insurance and AIG. He holds a bachelor's degree in business administration from West Texas State University and an MBA in finance from the Duke University Fuqua School of Business.
Tom Richards oversees TransUnion’s driving record data portfolio of products, including product roadmapping and market planning for existing solutions, as well as the development of new solutions leveraging driving record data for adjacent lines of business and markets, and providing support for the expansion of driving record related products globally. He joined TransUnion in 2016, after the company’s acquisition of Drivers History Information Sales LLC, where he held a similar role.
Richards has over 20 years of property casualty insurance management experience. He also spent over a decade in product management leadership roles, having P&L responsibility over various regions for some of the largest personal lines insurers in the U.S., including Farmers Insurance, AIG and Travelers. Richards received a bachelor’s degree in business administration from Embry-Riddle Aeronautical University and has also earned the Chartered Property Casualty Underwriter designation.
Recent media claims report millions of consumers will see their scores jump as foreclosures and bankruptcies fall off of credit reports. As a result, credit score trends have garnered more and more attention. But are we really seeing wholesale scores shift up? What implications, if any, would broader score shifts have on the insurance underwriting process? In our research, we evaluated macro and micro trends of TransUnion’s insurance risk scores to answer the following important questions raised by insurance carriers:
Despite the industry’s increased focus on fraud mitigation, fraud remains an embedded cost in most consumers’ insurance premiums. Although all varieties of fraud challenge profitable growth, application fraud is undoubtedly becoming more sophisticated as stolen identities become more prevalent. Deploying early fraud detection in the application process helps protect consumers’ personal information and identities, allows carriers to focus their limited resources on engaging and acquiring new customers with confidence, and helps prevent the spread of fraud in the industry.
At the core of automobile insurance is driving behavior and how likely the insured is to have a loss. With the growing inventory of data assets and advanced analytics, we can leverage new ways to measure driving behavior and its connection to automobile accidents. Changing behaviors and the evolution of autonomous vehicles will challenge conventional wisdom.
The insurance industry’s hunger for data has no bounds. Thanks to the pressure from hundreds of InsurTech/FinTech disruptors, traditional insurers are on the hook to securely deliver simpler, faster and more personalized services that help them cost-effectively acquire and retain customers. This results in insurers striving to extract better insights from greater volumes of increasingly complex data. In this general session, Forrester Research examines the growing insight investments insurers are making to compete in the “Age of the Customer”.
The insurance industry is ossified, tech-averse, disliked by consumers, slow, aging, and until recently—untouched by the IT revolution. That’s changing, thanks to a new generation of financial insurance technology startups reshaping the way Americans think about, shop for, purchase and use insurance.
In this session, we’ll hear from an esteemed group of industry experts with diverse work experiences and perspectives on the insurance industry. Join this dynamic discussion on technology, data and how both are shaping the future of underwriting, claims and the overall insurance customer experience. Bill Pieroni, President and CEO of ACORD, moderates a panel of experts to draw out the changes happening in the market today and get a peek at what the future holds.
During this session, we’ll examine how consumer mobility impacts the risk profile of personal lines insurance carriers. We’ll leverage TransUnion’s unique insight into consumer behavior and compare it to industry results, in order to ask and answer the following questions:
A consumer shopping for insurance is more than just an observed quote – it’s the culmination of a variety of factors leading them to shop in the first place. In this session, we’ll examine current and historical shopping trends in the market for personal auto insurance and answer the question “why people shop”, explore how retention varies due to life events and risk tier, and share some thoughts on how shopping behavior may change in the future. We’ll also explore the topic of retention and how insurers can take measures to keep policyholders in their book of business after the shopping and quoting process.